Sam Logan graduated from Central Saint Martins with a BA Hons in Fashion Communication in 2002. She went on to become Fashion Director at Jonathan Saunders, working closely with Saunders and consulting in full for the brand, researching print and design, styling both womenswear and menswear shows whilst working in collaboration with Christian Louboutin on accessories and Russell Marsh for casting. During this period Sam also held the position of Fashion Editor at Arena Homme Plus.

Sam went on to work for iconic magazines including The Face, V Magazine, Hermes Le Monde, Fantastic Man, Dior Magazine and The Gentlewoman.

Sam works on a broad range of projects that include womenswear and menswear fashion and still life for both editorial and advertising campaigns. She has collaborated with some of the most in-demand photographers working today including Camilla Akrans, Alasdair McLellan, Paul Wetherell, Zoe Ghertner, Daniel Riera, Charlotte Wales, Liz Collins, Guy Aroch, John Balsom, Dan Tobin-Smith, Sheltens & Abbenes, Anthony Maule, Sonia Sieff, David Hughes, Toby McFarlan Pond, Mary McCartney, Richard Foster, Damien de Blinkk, Matthieu Lavanchy, Kai Z Feng and Thomas de Monaco.

Sam’s unique ability to work across both disciplines of fashion and still life, editorially and commercially within the luxury brand market, has led her to the respected and well known position of being able to create beautifully elegant and modern imagery for a list of advertising clients that include Dior, Chloe, Louis Vuitton, Hermès, Alexander McQueen, Gucci, Ferragamo, Patou, Smythson, Linley, DAKS, Gemfields, Faberge, Graff, Bulgari, Boucheron, William & Son, Victorinox, Gieves & Hawkes, Burberry, Alfred Dunhill, Bally, DeBeers, Forevermark, Tommy Hilfiger, MCM, Pedro Garcia, Paul Smith, Swarovski, John Smedley, Hobbs, COS, Nike, Max Factor, Johnnie Walker, Bacardi, Vitra and Tanqueray.

Sam is based in London.